Request More Information

Print
Know WHO your best customers are.
Know WHERE to find them.
Know HOW to reach them. 

Metrostudy is at the forefront of leading the integration of consumer segmentation in the housing industry allowing you to quickly understand, adopt, and act on consumer segmentation intelligence. We append segmentation and demographic detail to every home closing in our database, permitting us to model and trend consumer household tendencies from the macro to micro. We cover the entire United States--every market, every county, and every zip code.

Actionable Intelligence. 

OnTarget delivers exclusive consumer housing preference information, marrying proprietary data with world-class marketing for every stage of the development lifecycle.

  • Sizing and prioritizing markets for entry and exit

  • Site selection and land planning

  • Product mix selection

  • Competitive intelligence

  • Sales and marketing alignment

  • Effective and efficient sales and marketing

Builders & Developers

  • Site evaluation for fit with builder’s brand and products
  • Product selection to meet demand and maximize sales velocity
  • Review subdivision performance conversion trend versus expectations and the market
  • Product, sales, and marketing strategy refinement based on actual conversion and prospect activity at subdivisions
  • Strategic media planning and targeted marketing to high converting consumer segments
  • Market expansion evaluation

Click here to learn more about how OnTarget helps Builder & Developers.

Building Product Manufacturers

  • Brand awareness and education for homeowners
  • Consumer profiling for propensity to buy products and/or services
  • Consumer profiling for propensity to engage in remodeling activity 
  • Strategic media planning and targeted marketing to high converting consumer segments
  • Market expansion evaluation
  • Distribution channel selection
  • Store performance review

Click here to learn more about how OnTarget helps Building Product Manufacturers.

Retail

  • Market expansion evaluation
  • Site evaluation for fit with your brand and products
  • Tenant selection
  • Store performance review
  • Consumer profiling for propensity to buy products / services
  • Strategic media planning and targeted marketing to high converting consumer segments

Infrastructure

  • Infrastructure planning
  • Market expansion evaluation
  • Consumer profiling for propensity to buy products / services
  • Strategic media planning and targeted marketing to high converting consumer segments
 

Education

  • Enrollment forecasting
  • Attendance zone planning
  • Staffing & infrastructure planning
  • Site location analysis
Share On Facebook
Share On Twitter
Share On Linkedin

Request More Information